Festival season is upon us; are you ready to dance through the mud at Glastonbury or sip cider in the fields of V Festival? Come rain, shine or thunderstorms, staying comfortable is key.
Festival fashion is about making practical clothes look stylish. If you’re new to the scene this summer and want to channel Zara Phillips in a pair of fashionable walking boots, Ernest Doe are here to give you some helpful guidance.
Here’s how to do festival fashion like a veteran.
Don’t sink in the mud!
British festivals are renowned for their mud, so it is important to prepare for this eventuality with your wardrobe selection. Instead of worrying about your feet getting wet, invest in the ultimate festival essential: wellington boots. They do the practical job of keeping your feet dry and comfortable whilst looking effortlessly cool. Hunter wellingtons are a festival favourite, as their range of styles and colours ensure everyone can wear them, whatever the weather.
Town and country
The British festival uniform has become a hybrid of city and country dressing, with the wax jacket as its centerpiece. This is thanks to its durable material and wearable design, making it the perfect cover throughout your festival experience, for both men and women. Our fantastic Barbour collection is synonymous with this particular jacket, offering the ideal blend of exquisite design and practicality.
Whilst typical dancing shoes would struggle to survive in festival conditions, don’t panic because there is a festival-friendly alternative sure to keep you dancing until the early hours. A chunky pair of walking boots will carry your tired legs through the muddy site, and keep you on your toes as you dance.
We at Ernest Doe would recommend a pair with full ankle support and a rubber outsole to help your achy legs. For instance, these boots from Hoggs of Fife provide a waterproof and breathable solution on a countryside dance floor.
Layer up for the evenings!
As the sun is setting and the evening chill kicks in, layer up to extend the party late into the night. All you need is the perfect sweatshirt to wear over your day outfit, giving you an instant hit of warmth and security. You can brighten up your evening with the vibrant collection of Joules jumpers and fleeces, with colourful patterns keep you looking cool while you stay warm.
Let the clothes do the work
With these handy tips, you’ll be ready to enjoy your favourite festivals in style and comfort, ready to embrace whatever the unpredictable British weather may bring. Fortunately, Ernest Doe is your one-stop destination for all your festival essentials. We stock an extensive selection of fashionable clothing and footwear, as well as lots of useful camping items including torches, hats, camping gas, flip flops, batteries. Browse our range of brands at your local branch, or find it all in one place on our online shop: ErnestDoeShop.com.